Intent Based Advertising delivers the right content to the right audiences in the right accounts via the right media impressions

Benefits of Intent Based Advertising

Intent Based Advertising captures online content research of actual buyers and displays your brand next to key decision makers as they read articles about products and services like yours. As a result, you connect to customers when it is more relevant. Companies use Intent Based Advertising to improve the focus performance of account-based marketing, targeting the experts within large organisations and accelerating demand generation programs for accounts that surge, where sales have a better chance to move forward within the funnel.

ENGAGE THE RIGHT
STAKEHOLDERS

MANAGE NON-LINEAR
SALES CYCLES

CONNECT BEYOND
PRIVACY, CRM AND
EMAIL RESTRICTIONS

ALIGN MARKETING
AND SALES

FOCUS ON THE BEST
YIELDING ACCOUNTS

Intent Based Advertising combines both surge identification and account activation.

Growth in spend in intent-data providers has not been matched by a similar increase in the ability to effectively target key decisionmakers at key accounts.

AccountBase revisits how we think about programmatic intent and brings the full weight of advances in technology, data, and expertise to bear on delivering it.

Download our case study and see how AccountBase untapped 3 M$ worth of pipeline opportunities within 4 months for a large IT Security Company.

Knowing which companies are in market is only relevant if you can connect real-time the right people within.

Contact us

Denmark
Kristen Bernikows Gade 1, 3.
DK-1105 Copenhagen K
Tel: +45 33 97 96 00

France
Le Louvre
18 Rue Venizelos
06400 Cannes
Tel: + 33 (0)6 14 20 77 07

info@accountbase.com

Lets talk








Contact us

Denmark
Kristen Bernikows Gade 1, 3.
DK-1105 Copenhagen K
Tel: +45 33 96 97 00

France
Le Louvre
18 Rue Venizelos
06400 Cannes
Tel: + 33 (0)6 14 20 77 07

info@accountbase.com

Lets talk








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