The Benefits of Programmatic B2B

The Benefits of Programmatic B2B

With more and more companies using Programmatic Account-Based Advertising to target the right decision-makers within key accounts, it is vitally important to measure the impact of the programs. Download our white paper today and discover the important benefits that...

read more
The problem with CTR

The problem with CTR

Let’s be clear here, the click-through rate is not a great primary campaign KPI for complex B2B. This might be a contentious statement, but the reality is, it does not provide B2B advertisers with any true measurement of a campaign’s effectiveness. The indicator that...

read more

Resources

The Benefits of Programmatic B2B

The Benefits of Programmatic B2B

With more and more companies using Programmatic Account-Based Advertising to target the right decision-makers within key accounts, it is vitally important to measure the impact of the programs. Download our white paper today and discover the important benefits that...

read more
The problem with CTR

The problem with CTR

Let’s be clear here, the click-through rate is not a great primary campaign KPI for complex B2B. This might be a contentious statement, but the reality is, it does not provide B2B advertisers with any true measurement of a campaign’s effectiveness. The indicator that...

read more

Real Time Intent Based Advertising: Why is it so cool?

The Benefits of Account Based Advertising

How to measure success with Account Based Marketing

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Denmark
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DK-1105 Copenhagen K
Tel: +45 33 97 96 00

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Le Louvre
18 Rue Venizelos
06400 Cannes
Tel: + 33 (0)6 14 20 77 07

info@accountbase.com

Lets talk








Contact us

Denmark
Kristen Bernikows Gade 1, 3.
DK-1105 Copenhagen K
Tel: +45 33 97 96 00

France
Le Louvre
18 Rue Venizelos
06400 Cannes
Tel: + 33 (0)6 14 20 77 07

info@accountbase.com

Lets talk








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